NicheBOT Review

NicheBOT is an online keyword analysis tool that is great for beginners. Beginners can get learn about Wordtracker, Overture and Google all from this one web site.

NicheBOT looks like a search engine with the typical search box centered in the middle of the page.

There are six different searches that users can perform.

Wordtracker Keywords

Any entered keyword phrase is returned with the top fifteen Wordtracker listing based on that phrase. The listings are in order by count. Count represents the number of searches in the last two months from searches done on Dogpile and Metacrawler. Pages includes the number of pages on Google that contain any or all of the keywords entered. Competition represents the number of sites on Google with that exact keyword phrase. Ratio is the competition value divided by the count value. The closer to zero the ratio, the better a keyword (i.e. has less competition supposedly).

The count that is returned is the count that would be returned even if you had a paid Wordtracker subscription. In the end, the count, even though flawed, is the most valuable item and it is available here for free.

For more information see my Wordtracker Review and my articles on keyword popularity research and keyword suggestion tools.

Overture Keywords

The Overture Keywords section is the same as the Wordtracker page except that it uses Overture data. Count, Pages, Competition and Ratio are all computed similarly.

Thesaurus

Provides 15 synonyms of the entered word. This is based on Wordtracker data and technology. The tool can be used for keyword brain storming sessions.

Lateralus

Provides 15 related keywords of the entered phrase. Lateral searching is different from Thesaurus searching. While thesaurus searching finds synonyms, lateral searching finds terms that are “associated” with the term. For example, a thesaurus search for “book” returns volume, ledger, record, etc. while a lateral search returns books, literature, how to get published, etc.

Keyword Analysis

An entered term returns that top 15 sites on Google for that keyword. The number of backlinks, number of pages indexed, and the Google PageRank for each site is included. This information is helpful in determining the true level of competition.

Google Ranking

After entering a list of keyword phrases and a URL, this will return the rank for that page for that keyword within Google. Use it to find where your particular pages rank for your keywords.

NicheBOT allows users the ability to create an account to save their keyword searches (called Keyword Basket). This could be handy but it lacks a lot of functionality that would make it a true asset. Plus, there is no privacy statement posted anywhere. How does NicheBOT use what I saved? Keyword competition is intense. Users need to know their information and their searches are kept safe and not misused. Personally, I keep this information in a spreadsheet offline.

Searches made on MetaCrawler are made public through the NicheBOT Live tool. Leave the page open and it will automatically refresh.

NicheBOT provides one stop shopping for keyword analysis. Great for beginners.

UPDATED: July 5, 2006

07.06.2005 @ 11:31 AM — Filed under:

• Keyword Analysis

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Be sure to review our list of recommended web tools.